![]() |
| No brown M&M’s! (Photo: Mr. T in DC) |
The
following is a short excerpt from The Checklist Manifesto by Atul Gawande, also reprinted by
Tehelka magazine in India. In it, we learn the logic of David Lee Roth’s famous
obsession with brown M&M’s:
Listening to the radio, I
heard the story behind rocker David Lee Roth’s notorious insistence that Van
Halen’s contracts with concert promoters contain a clause specifying that a
bowl of M&M’s has to be provided backstage, but with every single brown
candy removed, upon pain of forfeiture of the show, with full compensation to
the band. And at least once, Van Halen followed through, peremptorily
cancelling a show in Colorado when Roth found some brown M&M’s in his
dressing room. This turned out to be, however, not another example of the
insane demands of power-mad celebrities but an ingenious ruse.
As Roth explained in his
memoir, Crazy from the Heat, “Van Halen was the first band to take huge
productions into tertiary, third-level markets.
We’d pull up with nine
18-wheeler trucks, full of gear, where the standard was three trucks,
max. And there were many, many technical errors — whether it was the girders
couldn’t support the weight, or the flooring would sink in, or the doors
weren’t big enough to move the gear through. The contract rider read like a
version of the Chinese Yellow Pages because there was so much equipment, and so
many human beings to make it function.” So just as a little test, buried
somewhere in the middle of the rider, would be article 126, the
no-brown-M&M’s clause. “When I would walk backstage, if I saw a brown
M&M in that bowl,” he wrote, “well, we’d line-check the entire production.
Guaranteed you’re going to arrive at a technical error… Guaranteed you’d run
into a problem.” These weren’t trifles, the radio story pointed out. The
mistakes could be life threatening. In Colorado, the band found the local
promoters had failed to read the weight requirements and the staging would have
fallen through the arena.
Who knew that David Lee Roth was so clever and not just hot for teacher?
If you've had an opportunity to review any IT Radix service tickets, you can see just some of the checklists we've developed and are constantly refining to ensure that we treat our clients like David Lee Roth or their favorite rock star. We're always looking to improve these lists and our service -- client feedback is welcome!

0 comments:
Post a Comment